{"id":1266,"date":"2021-11-24T02:34:29","date_gmt":"2021-11-23T23:34:29","guid":{"rendered":"https:\/\/www.sitedestek.com\/blog\/?p=1266"},"modified":"2021-11-26T01:32:22","modified_gmt":"2021-11-25T22:32:22","slug":"kazanan-bir-marka-nasil-olusturulur","status":"publish","type":"post","link":"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/","title":{"rendered":"Kazanan Bir Marka Nas\u0131l Olu\u015fturulur?"},"content":{"rendered":"<p><strong>Kazanan bir marka nas\u0131l olu\u015fturulur? Do\u011fru hedef kitle nas\u0131l ay\u0131rt edilir ve bunun i\u00e7in ne yapmam\u0131z gereklidir. Bir \u00e7ok markan\u0131n arzulad\u0131\u011f\u0131 sorular\u0131n cevab\u0131 bu i\u00e7erikte.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1267\" src=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka.jpg\" alt=\"Kazanan Bir Marka Nas\u0131l Olu\u015fturulur\" width=\"2500\" height=\"1309\" srcset=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka.jpg 2500w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka-300x157.jpg 300w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka-1024x536.jpg 1024w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka-768x402.jpg 768w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka-1536x804.jpg 1536w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/sd-blog_kazanan-marka-2048x1072.jpg 2048w\" sizes=\"auto, (max-width: 2500px) 100vw, 2500px\" \/><\/p>\n<p>Bu i\u00e7eri\u011fi okuyorsan\u0131z i\u015fletmeniz i\u00e7in b\u00fcy\u00fck \u015feyler ba\u015farmak istedi\u011finizi varsay\u0131yorum.\u00a0 Do\u011fru m\u00fc\u015fterileri \u00e7ekmek ve i\u015finizi b\u00fcy\u00fctmek i\u00e7in planlar\u0131n neler? Marka bilinci olu\u015fturma ve pazarlama ile ilgili i\u00e7erikler yazmaya devam ediyorum, ama bu i\u00e7erikte \u00f6zellikle bizlerin nas\u0131l pazarlamay\u0131 planlad\u0131\u011f\u0131n\u0131zdan bahsedece\u011fim.<\/p>\n<p>B\u00fcy\u00fck \u015feyleri ger\u00e7ekle\u015ftirmek i\u00e7in gereken becerilere, deneyime ve kararl\u0131l\u0131\u011fa sahip oldu\u011funuzu d\u00fc\u015f\u00fcn\u00fcyorum, ancak ba\u015flamak i\u00e7in biraz yard\u0131ma ihtiyac\u0131n\u0131z olabilir.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7erik \u00d6zeti<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac779f9eb0db\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #141414;color:#141414\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #141414;color:#141414\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac779f9eb0db\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Peki-markaniz-nasil-one-cikacak\" >Peki markan\u0131z nas\u0131l \u00f6ne \u00e7\u0131kacak?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Gelecekteki-isinizin-net-bir-goruntusunu-nasil-ciziyorsunuz\" >Gelecekteki i\u015finizin net bir g\u00f6r\u00fcnt\u00fcs\u00fcn\u00fc nas\u0131l \u00e7iziyorsunuz?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Kendinize-kilit-sorular-sorun\" >Kendinize kilit sorular sorun.\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Hedeflerinizi-belirleyin\" >Hedeflerinizi belirleyin.\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Calismak-istediginiz-musteriyi-hayal-edin\" >\u00c7al\u0131\u015fmak istedi\u011finiz m\u00fc\u015fteriyi hayal edin.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Cocuk-gibi-davranin-ve-isinizin-gelecekteki-vizyonunu-cizin\" >\u00c7ocuk gibi davran\u0131n ve i\u015finizin gelecekteki vizyonunu \u00e7izin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Gorevinizi-tam-olarak-yerine-getirmek-icin-birkac-eglenceli-kurali-takip-edin\" >G\u00f6revinizi tam olarak yerine getirmek i\u00e7in birka\u00e7 e\u011flenceli kural\u0131 takip edin.<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Sikici-olma\" >S\u0131k\u0131c\u0131 olma<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.sitedestek.com\/blog\/kazanan-bir-marka-nasil-olusturulur\/#Tutarli-ol\" >Tutarl\u0131 ol<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Peki-markaniz-nasil-one-cikacak\"><\/span><strong>Peki markan\u0131z nas\u0131l \u00f6ne \u00e7\u0131kacak?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span id=\"Bir-pazarlama-stratejisine-ihtiyaciniz-var\" class=\"ez-toc-section\"><\/span><strong>Bir pazarlama stratejisine ihtiyac\u0131n\u0131z var. <\/strong>Facebook gibi platformlarda, segmentlere b\u00f6l\u00fcp otomatikle\u015ftirilmi\u015f d\u00f6n\u00fc\u015f\u00fcm olmayan hunilerle olmaz \u00f6ne \u00e7\u0131kmak. B\u00fcy\u00fck pazarlama taktiklerini uygulamaya \u00e7al\u0131\u015farak hi\u00e7 olmaz. \u00d6ncelikle bir stratejiniz olmadan hi\u00e7 bir s\u00fcrece ba\u015flamay\u0131n.<\/p>\n<p>\u00d6ncelikle kim oldu\u011funuzu, kiminle konu\u015ftu\u011funuzu bilmek ve insalarla ileti\u015fim kurmak i\u00e7in olu\u015fturman\u0131z gereken bir pazarlama mesaj\u0131 haz\u0131rlamal\u0131s\u0131n\u0131z.<\/p>\n<p>Bu i\u015f \u00f6yle uzay m\u00fchendisli\u011fi gibi de\u011fil, ama y\u0131llar boyunca g\u00f6r\u00fc\u015ft\u00fc\u011f\u00fcm\u00fcz \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z k\u00fc\u00e7\u00fck veya kendine b\u00fcy\u00fck diyen markalar\u0131n sahiplerinin hi\u00e7 birinin bir stratejiye odakland\u0131klar\u0131n\u0131 s\u00f6yleyemem.<\/p>\n<p>Yeniden web sitelerini tasarlamam\u0131 istediler. Yeniden logo \u00e7al\u0131\u015fmas\u0131 ve kurumsal kimlik tasar\u0131m\u0131 istediler ancak baz\u0131 sorular\u0131 sormaya ba\u015flad\u0131\u011f\u0131mda hi\u00e7birinin verecek cevaplar\u0131 yoktu.<\/p>\n<p><span id=\"Onlara-soyle-sorular-sordum%E2%80%A6\" class=\"ez-toc-section\"><\/span><strong>Onlara \u015f\u00f6yle sorular sordum;<\/strong><\/p>\n<ul>\n<li>\u0130deal m\u00fc\u015fteriniz kim?<\/li>\n<li>Hedef kitlenizi ne kadar iyi tan\u0131yorsunuz?<\/li>\n<li>Benzersizli\u011finizi ve m\u00fc\u015fterilerinize vaadinizi a\u00e7\u0131k\u00e7a ifade ettiniz mi?<\/li>\n<li>Onlar\u0131 ba\u015ftan sona getiren bir pazarlama sistemi belirlediniz mi? Ve bunun sizinle ve hedeflerinizle nas\u0131l bir ili\u015fkisi var?<\/li>\n<li>Neden siz?<\/li>\n<li>Ve iki y\u0131l i\u00e7inde nerede olmak istiyorsunuz?<\/li>\n<\/ul>\n<p>\u015eimdi i\u015fletmenizin gelece\u011fini g\u00f6z\u00fcn\u00fczde canland\u0131r\u0131n. Birka\u00e7 y\u0131l i\u00e7inde nerede olmak istersiniz? Sizden kim ne sat\u0131n alacak? Bu neden \u00f6nemli? Ve oraya nas\u0131l gideceksiniz?<\/p>\n<p>Bu sorular\u0131n cevab\u0131n\u0131 vermeden ba\u015flayamazs\u0131n\u0131z. \u00c7\u00fcnk\u00fc do\u011fru pazarlama ile markan\u0131z\u0131 b\u00fcy\u00fctmek istiyorsan\u0131z, \u00f6nce nerede olmak istedi\u011finizden %100 emin olmal\u0131s\u0131n\u0131z.<\/p>\n<p>Marka DNA\u2019n\u0131z\u0131 netle\u015ftirdikten ve ideal m\u00fc\u015fterinize odaklanmaya ba\u015flad\u0131ktan sonra gerisi biraz daha kolay gelecektir.<\/p>\n<p><a href=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/hedef-kitlenin-anahtari.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1287\" src=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/hedef-kitlenin-anahtari.webp\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/hedef-kitlenin-anahtari.webp 1024w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/hedef-kitlenin-anahtari-300x169.webp 300w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/hedef-kitlenin-anahtari-768x432.webp 768w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/hedef-kitlenin-anahtari-390x220.webp 390w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Gelecekteki-isinizin-net-bir-goruntusunu-nasil-ciziyorsunuz\"><\/span><strong>Gelecekteki i\u015finizin net bir g\u00f6r\u00fcnt\u00fcs\u00fcn\u00fc nas\u0131l \u00e7iziyorsunuz?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Kendinize-kilit-sorular-sorun\"><\/span><span id=\"Kendinize-kilit-sorular-sorun\" class=\"ez-toc-section\"><\/span><strong>Kendinize kilit sorular sorun.\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>2-3 y\u0131l i\u00e7inde nerede olmak istersiniz? Sizi do\u011fru y\u00f6ne ne y\u00f6nlendirecek? Parkurda nas\u0131l kalacaks\u0131n? Bu birka\u00e7 basit sorunun neler yapabilece\u011fine inanamazs\u0131n\u0131z.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hedeflerinizi-belirleyin\"><\/span><span id=\"Hedeflerinizi-belirleyin\" class=\"ez-toc-section\"><\/span><strong>Hedeflerinizi belirleyin.\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Spesifik, \u00f6l\u00e7\u00fclebilir, ula\u015f\u0131labilir, ger\u00e7ek\u00e7i ve zaman\u0131nda hedefler belirlemek ilerlemenize yard\u0131mc\u0131 olacakt\u0131r. B\u00fcy\u00fck d\u00fc\u015f\u00fcn. En k\u0131sa s\u00fcrede elde etmek istedi\u011finiz \u015feylerin yan\u0131 s\u0131ra uzun vadeli \u015feylere odaklan\u0131n. Ancak, bunun i\u00e7in \u00e7ok derinlere inmeyin, \u00e7\u00fcnk\u00fc yabani otlar gibi kaybolursunuz.<\/p>\n<p><!--more--><\/p>\n<blockquote><p><em>Al\u0131\u015f\u0131lmad\u0131k derecede b\u00fcy\u00fck bir hedefe sahip olmak, ka\u00e7\u0131n\u0131lmaz olarak gelecek olan yarg\u0131lamalar ve s\u0131k\u0131nt\u0131larla ba\u015fa \u00e7\u0131kmak i\u00e7in dayan\u0131kl\u0131l\u0131k sa\u011flayan bir adrenalin inf\u00fczyonudur.<\/em><\/p>\n<p><cite><em>T\u0130M FERR\u0130SS<\/em><\/cite><\/p><\/blockquote>\n<p><!--more--><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Calismak-istediginiz-musteriyi-hayal-edin\"><\/span><strong>\u00c7al\u0131\u015fmak istedi\u011finiz m\u00fc\u015fteriyi hayal edin.<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>M\u00fc\u015fteri profili olu\u015fturarak m\u00fckemmel m\u00fc\u015fteriyi kovalay\u0131n. Mevcut m\u00fc\u015fterilere bakarak ba\u015flay\u0131n. En iyi m\u00fc\u015fterilerinizin \u00f6zellikleri nelerdir? En idealin ortak \u00f6zelliklerini listeleyin, ard\u0131ndan i\u015finiz i\u00e7in en uygun m\u00fc\u015fteri profillerini olu\u015fturun.<\/p>\n<p><a href=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/pazarlama-stratejisi.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1288\" src=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/pazarlama-stratejisi.webp\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/pazarlama-stratejisi.webp 1024w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/pazarlama-stratejisi-300x169.webp 300w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/pazarlama-stratejisi-768x432.webp 768w, https:\/\/www.sitedestek.com\/blog\/wp-content\/uploads\/2021\/11\/pazarlama-stratejisi-390x220.webp 390w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Cocuk-gibi-davranin-ve-isinizin-gelecekteki-vizyonunu-cizin\"><\/span><strong>\u00c7ocuk gibi davran\u0131n ve i\u015finizin gelecekteki vizyonunu \u00e7izin<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A, B ve C vizyonunuzu ka\u011f\u0131da d\u00f6k\u00fcn. \u0130ki y\u0131l i\u00e7inde nerede olacaks\u0131n? A\u2019da m\u0131? B\u2019de mi? \u00d6z\u00fcn\u00fcz\u00fc ke\u015ffetti\u011finiz, hikayenizi anlatmay\u0131 \u00f6\u011frendi\u011finiz ve markan\u0131z\u0131 i\u00e7selle\u015ftirdi\u011finiz anda hedef kitlenize do\u011fru hitap edecek\u00a0 ve markan\u0131z\u0131 b\u00fcy\u00fctmeye ba\u015flayacaks\u0131n\u0131z. G\u00f6receksiniz ki bebe\u011finizi \u00e7ok \u00f6zel bir \u015feye d\u00f6n\u00fc\u015ft\u00fcreceksiniz.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Gorevinizi-tam-olarak-yerine-getirmek-icin-birkac-eglenceli-kurali-takip-edin\"><\/span><span id=\"Gorevinizi-tam-olarak-yerine-getirmek-icin-birkac-eglenceli-kurali-takip-edin\" class=\"ez-toc-section\"><\/span><strong>G\u00f6revinizi tam olarak yerine getirmek i\u00e7in birka\u00e7 e\u011flenceli kural\u0131 takip edin.<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Sikici-olma\"><\/span><span id=\"Sikici-olma\" class=\"ez-toc-section\"><\/span><strong>S\u0131k\u0131c\u0131 olma<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Biliyorum, bu kula\u011fa her zaman okudu\u011funuz \u201cdestans\u0131\u201d g\u00fc\u00e7l\u00fck gibi geliyor. Ama demek istedi\u011fim bu de\u011fil\u2026 Soru sorurken veya daha b\u00fcy\u00fck hedefinize odaklan\u0131rken ya da sadece hayal kuruyorsan\u0131z, nadir g\u00f6r\u00fclen (benzersiz teklifinize) odaklan\u0131n. \u201cBen klasik bir i\u00e7e kapan\u0131k\u0131m, ama s\u0131k\u0131c\u0131 oldu\u011fumu d\u00fc\u015f\u00fcnm\u00fcyorum\u201d diyenler kesin vard\u0131r aran\u0131zda. Sadece en iyi yapt\u0131\u011f\u0131n\u0131z\u0131 ve di\u011ferlerinden farkl\u0131 yapt\u0131\u011f\u0131n\u0131z \u015feylere odaklanman\u0131z gerekiyor.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Tutarli-ol\"><\/span><span id=\"Tutarli-ol\" class=\"ez-toc-section\"><\/span><strong>Tutarl\u0131 ol<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Harika bir marka olmak istiyorsan\u0131z, pazarlamay\u0131 sistematik bir s\u00fcre\u00e7 olarak ele al\u0131n. Tutarl\u0131 olun, pazarlama bir sistemdir.<\/p>\n<p>Pazarlamay\u0131 g\u00fcn\u00fcn\u00fcze uygun bir al\u0131\u015fkanl\u0131k haline getirin. Minik ad\u0131mlar olu\u015fturun. Onlar\u0131 her g\u00fcn hap gibi al\u0131n. Ve \u00e7ok yak\u0131nda insanlar sizi sevmeye, tan\u0131maya ve g\u00fcvenmeye ba\u015flayacakt\u0131r. Ayr\u0131ca sizden \u00fcr\u00fcn veya hizmet sat\u0131n almakla kalmaz, ayn\u0131 zamanda markan\u0131z\u0131n b\u00fcy\u00fcmesine yard\u0131mc\u0131 olarak a\u011f\u0131zdan a\u011f\u0131za reklam\u0131n\u0131z\u0131 yapacaklard\u0131r \u00fcstelik seve seve.<\/p>\n<p>Markan\u0131z\u0131 ilk seferde do\u011fru \u015fekilde nas\u0131l olu\u015fturaca\u011f\u0131n\u0131z\u0131 \u00f6\u011frenmek ister misiniz?\u00a0<strong><a class=\"aioseop-link\" href=\"https:\/\/www.sitedestek.com\/iletisim\/\">Hemen ileti\u015fime ge\u00e7in<\/a><\/strong>, size markan\u0131z\u0131 hayata ge\u00e7irmek i\u00e7in gerekli ad\u0131mlar\u0131 anlatal\u0131m.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kazanan bir marka nas\u0131l olu\u015fturulur? Do\u011fru hedef kitle nas\u0131l ay\u0131rt edilir ve bunun i\u00e7in ne yapmam\u0131z gereklidir. Bir \u00e7ok markan\u0131n arzulad\u0131\u011f\u0131 sorular\u0131n cevab\u0131 bu i\u00e7erikte. Bu i\u00e7eri\u011fi okuyorsan\u0131z i\u015fletmeniz i\u00e7in b\u00fcy\u00fck \u015feyler ba\u015farmak istedi\u011finizi varsay\u0131yorum.\u00a0 Do\u011fru m\u00fc\u015fterileri \u00e7ekmek ve i\u015finizi b\u00fcy\u00fctmek i\u00e7in planlar\u0131n neler? Marka bilinci olu\u015fturma ve pazarlama ile ilgili i\u00e7erikler yazmaya devam ediyorum, &hellip;<\/p>\n","protected":false},"author":2,"featured_media":1267,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,25,34],"tags":[],"class_list":["post-1266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marka","category-e-ticaret","category-pazarlama"],"_links":{"self":[{"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/posts\/1266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/comments?post=1266"}],"version-history":[{"count":10,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/posts\/1266\/revisions"}],"predecessor-version":[{"id":1411,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/posts\/1266\/revisions\/1411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/media\/1267"}],"wp:attachment":[{"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/media?parent=1266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/categories?post=1266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sitedestek.com\/blog\/wp-json\/wp\/v2\/tags?post=1266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}